Nowadays we love the amalgamation of two words from ‘Brangelina’ to ‘Kimye’ – the hottest of the hot will end up combined. At spottydog we like to think we stay on top of the trends and that’s why last week we got ‘phygital’. Yes that’s right, we physically attended ‘On The Edge Live’ – a one-day digital marketing conference (do you see what we did there?) held in Birmingham. Spending the day being inspired by some of the great minds of the digital world, we delved into everything: from SEO, social media and e-communications to maths and augmented reality! Now we don’t recommend you quiz us just yet on the maths side of things, but we’re already well on our way to putting what we didn’t know into practice and refining our digital guru status – to see some of our favourite recommendations of the day and more on each of the speakers we’ve collated it all onto an inspiration Pinterest board, which you can check out here.