Here at spottydog we like to think we do more than most for the communities around us as well as, our internal communications.
But one thing that frequently comes up on our quarterly staff survey is the fact that our team wants to do more for the environment, too. Our central Birmingham office is pretty well kitted out in this regard – our waste is recycled, and we have automatic lights, for example, but we can always do more.
That’ll be the topic of our latest, free, ‘Spotlight On’ event, where we’ll examine how employers can ensure they keep the green agenda on the radar and look at the benefits that this can have for staff morale and team engagement.
We’ve seen some of our clients do this really well. I’ve personally been inspired by the work that BNP Paribas Personal Finance, who we’ve worked with for more than two years, have done with their own What’s My Impact Days. Staff are encouraged to use these days to leave the office and do something good for the world around them.
Earlier this year we teamed up with Climate Wise – a newly-created carbon offsetting organisation – to show our own team that we mean business when it comes to doing our bit to address climate change.
In these unprecedented, unusual times it makes for a great staff perk and has engaged our team – and it’s a benefit they can actually use when lockdown and the subsequent working from home makes it much harder to get access their free weekly coffee or monthly cinema ticket.
Not only has our relationship seen us lead on launch communications for Climate Wise – including some swanky collateral and the building of a community of climate heroes on social media – but we also actively donate to the cause and carbon offset each of our 18-strong team’s annual carbon footprints.
All team members get a Climate Wise kit when they join and we welcomed director Steve Castree onto our monthly business brief during the summer so he could talk to the team in more detail about the climate crisis.
The team has fully got on board with the new perk, and our new starters have highlighted how having a commitment to the green agenda has helped to set spottydog and our internal communications apart from other, similar organisations.
Our new PR executive Karlie said: “It’s the first time I’ve seen a company do something like this. I think it’s really good that spottydog is getting involved with Climate Wise and raising awareness of the importance of looking after our planet.”
Putting climate change on the agenda has been good for spottydog – but we can always do more. Our ‘Spotlight On’ event will give us all the chance to think about how we can do more as employers and employees to help support our planet.
So what are you waiting for? Head over to Eventbrite to sign up and join in with the debate on 7th October.