After a busy, exciting summer, we’re delighted to have welcomed a new addition to the spottypack: our new Head of Press Office, Humairaa Tedds. As she settles into her new role, we spoke to Humairaa about the wealth of experience she brings to the agency, what she’s looking forward to most about spottydog life, and her excitement about returning to her Brum roots.
Welcome! Tell us a little bit about yourself and your background before spottydog.
Hi, I’m Humairaa. I graduated with a degree in English Language and Literature from University of Birmingham over eight years ago, went into secondary and sixth form teaching for a little while, before realising my passion for PR and changing paths. Since then, I’ve gained over seven years’ experience across the PR, content and social media landscape in both agency and in-house roles, across a range of industries including fitness, leisure, retail, healthcare, housing and football.
My PR career started out in my hometown of Birmingham, interning at an agency in the Jewellery Quarter and since I moved out of the second city five years’ ago, I’m thrilled my office location has come full circle and I’m back working here — I’ll always be a Brummie at heart!
Tell us more about your new Head of Press Office role and what you’re looking forward to.
I’ll be heading up the press function for one of spottydog’s long-standing clients, Mitchells & Butlers (MAB). I will be advising on and supporting the delivery of all MAB activity, managing proactive and reactive media relations, leading on issues and crisis PR activity, delivering training and coaching and lots more.
I’m looking forward to all of it! I’m excited to get to know the ins and outs of both spottydog and MAB — from the people and the culture to getting stuck in and bringing new ideas to the table and delivering best of breed PR.
How’s it going in your new role?
I can’t believe it’s been a month already — it’s a weird feeling. I still feel new as I get to know the many facets of my role, but also feel like I’ve been a part of the pack for forever!
I’ve had a really busy but exciting start — from getting to know the lovely spottydog team and jumping headfirst into a pub reopening event in Bristol for MAB to taking part in a fantastic team ‘wellness’ day filled with relaxation, pampering and bottomless cocktails. No wonder it’s gone so fast!
What attracted you to the role?
Being able to take the next step in my career with an interesting, evolving role that I can make my own. I hadn’t come across a role where you’re essentially a part of two organisations and two teams before, so I was excited to find out more and take up the opportunity.
Taking a look at the spottydog website and finding out more about the team, the clients and the exciting campaigns piqued my interest even more, as well as finding out about all the brands that make up Mitchells & Butlers and discovering over 82% of the UK population are within five miles of one of its sites!
And of course, working in Birmingham — it’s my hometown, I love this city and all the amazing things it has to offer! While it’s a new role and new challenge, it’s been great to be back working in familiar, fantastic surroundings, and I’m excited for my next chapter working here.
Find out more about our Press Office work with Mitchells & Butlers PLC here.