In PR can you have your cake and eat it?

by Rachel Roberts |

​Not always – but today is looking pretty calorific as spottydog cooks up a delicious photo opportunity for former Laura-Ashley-retailers-now-turned-headhunters court & spark consulting. Creating a replica Laura Ashley store birthday cake seemed like a really tasty way to kick-start court & spark’s campaign to mark the retailers Diamond Jubilee year through the creation of the Laura Ashley Alumni which will feature retailers who have served at Laura Ashley across its 60 year history.

Despite what many might think PR isn’t a piece of cake, but right now I’ve got the sweetest feeling that sometimes you can have your cake and eat it.