Retail ‘top dog’ joins spottydog as Chairman

by Rachel Roberts |

Michael Hobbs, a former retailer with an impeccable pedigree has been appointed as spottydog’s Chairman.

With over 30 years’ experience in senior and leadership roles at high street retailers which have included Adams Childrenswear, Sears Group, Laura Ashley and Mountain Warehouse –  Hobbs provides spottydog an experienced entrepreneur who will support the businesses’ future growth plans. Following nine years at the helm as CEO of Adams Childrenswear, Hobbs has subsequently diversified his interests beyond retail to now include Appassionata, an international property business and a portfolio of Non-Executive roles.

This appointment coincides with the recruitment of two additional team members, Rachel Sharpe and Sebastian Hobbs, together with the establishment of an in-house Studio delivering Graphic Design and Video Content.  Additionally, spottydog’s client base has also been expanded following new client briefings from Jewellery Quarter Business Improvement District (JQBID) and Pedigree Wholesale.

Since launching in 2010 spottydog has consistently achieved year-on-year growth and has developed an impressive client roster which includes Mitchells & Butlers plc, Bristan Group, the NHS and Motorola licensee Binatone.  Within the last year spottydog has more than doubled its team from six to thirteen and expanding its operating bases in Birmingham and Leicester and achieved the accolade of CIPR Midlands Outstanding Consultancy of the Year.

spottydog Founder & CEO Rachel Roberts comments: “This is a really exciting time for spottydog and the continued growth of our team, operations, client base and capability means we have the strength and depth to help our clients create great stories and content to engage with their audiences through PR, social media and digital communications. It has been a real coup to secure Michael Hobbs as our Chairman and his industry and corporate leadership experience, together with strong network here in the Midlands and beyond will help spottydog to continue to grow and develop as a business.”

Michael Hobbs comments: “The evolving digital landscape means that it is a really interesting time to be working in digital marketing and communications.  The proliferation of communications channels means it can be challenging and confusing for businesses and brands to understand the best route and the best partner to work with in order to engage with their target audience.  As the market evolves, agencies operating in this space cannot stand still so I am thrilled to be working with the award winning spottydog team to help the business to continue to drive forward and grow.”