Spotted

Using icons to clearly communicate corporate messaging at Data Centre World

by Anjay Sorefan |

It is often difficult for organisations with complex offerings to communicate with impact and clarity. Using icons and motion graphics to deliver concise corporate messages is a great way to achieve greater clarity. Last month, I headed to Data Centre World in London discovering the next generation in data centre technology and saw some fantastic examples of icons. So, I thought I’d take the opportunity to snap some of the best examples of icon usage in a very technical market. But can you guess what each icon represents?

Harder than you thought? It’s definitely important to consider icon design when it comes to improving the clarity of your corporate communications. Our in house content team have experience in designing motion graphics, icons and animations for corporate communications, so if you have a brief you think we can help you with, drop us a line!