Search Engine Optimisation is at the heart of any digital content marketing strategy. As storytellers, we understand the importance of copywriting your message to appeal your audience but also recognize the need to optimise your top content so that it can be found in search engine results pages. As part of a comprehensive SEO audit we can look at:
We will help you understand the quality of your existing traffic using a package of agency SEO and analytics tools that will show us if you are performing well against your competitors and define areas of improvement.
Understanding whether your customers are finding you using the right search terms is one of the steps to defining what changes can be made to improve your visibility for branded and un-branded keywords. Using KPIs and analytics, we can track your progress.
We’ll help you get to the bottom of your site errors and review your Technical SEO to make sure it is on track, and we will also support you to optimise your site content, through keyword recommendations and content optimisation. We can also help you build authority through regular, updated content that is strategically planned to meet your business objectives.
An important factor of SEO strategy is to ensure that external sites are building authority for your website. By developing a backlink outreach approach, we can help you to generate quality links back to your website.